Table of Contents
Introduction
If you’re searching for an easy-to-use yet powerful email marketing tool, you’ve probably come across Moosend.
Known for its automation features and budget-friendly pricing, Moosend has gained popularity among small businesses and e-commerce brands looking to scale their email campaigns.
In this Moosend review, we’ll deeply dive into its features, pricing, pros, and cons—so you can decide if it’s the right fit for your business.
Whether you’re an entrepreneur, marketer, or business owner, choosing the right email marketing software is crucial for growing your audience and boosting conversions.
With over 100,000 businesses using Moosend globally, it’s clear that this platform has something valuable to offer. But does it truly live up to the hype? This Moosend review will break it all down for you. Let’s dive in!
Moosend Features

In this Moosend review, let’s explore the key features that make Moosend a strong contender in the email marketing space.
1. Drag-and-Drop Editor
Moosend makes designing emails, landing pages, and forms effortless with its intuitive drag-and-drop editor. No coding required—just customize, tweak, and launch!
2. Email Templates
With over 75 pre-made templates, Moosend offers a variety of designs to match different business needs. Whether it’s a newsletter, promo email, or product showcase, you’ll find something that fits.
3. Marketing Automation
This Moosend review wouldn’t be complete without mentioning automation. Moosend provides ready-made workflow templates, helping businesses automate lead nurturing, cart abandonment emails, and customer follow-ups with ease.
4. A/B Testing
Wondering which subject line or design works best? Moosend’s A/B testing feature lets you test multiple versions of your email to optimize performance.
5. Integrations
Moosend connects with 42+ third-party services, including CRMs, e-commerce platforms, and Zapier for even more integrations.
6. E-commerce AI & Smart Segmentation
Moosend’s AI-driven features recommend tailored product suggestions to customers based on preferences. Plus, its segmentation engine offers 33+ filters, ensuring highly targeted campaigns.
With such powerful features, it’s no surprise that many businesses are turning to Moosend. But how does it compare to competitors? Check out our reviews on Mailerlite and ConvertKit.
Moosend Pricing and Cost
Pricing plays a huge role when choosing an email marketing platform, and in this Moosend review, we’ll break it down for you.
Moosend’s pricing starts at $7 per month for up to 500 contacts (billed annually), making it one of the most affordable email marketing tools.
While there’s no free plan, Moosend offers a generous 30-day free trial with full access to its features.
For larger organizations, Moosend+ and Enterprise plans provide custom pricing, advanced automation, and personal support. This Moosend review proves that the platform delivers great value without costing an arm and a leg.
Moosend Email Marketing Capabilities
Just sending emails doesn’t make a successful email marketing campaign—it’s about sending the right email to the right person at the right time. In this Moosend review, we’ll see how Moosend helps businesses do just that.
Moosend makes it easy to personalize emails and segment your audience. This means you can group subscribers based on things like their interests, past purchases, or how they interact with your emails. With 33+ filters, you can send more targeted emails that get better results.
Moosend also helps track performance with Google Analytics integration and custom reports. You can see open rates, click-through rates, and other important data.
Since the average email newsletter open rate is 21.33%, tracking results helps improve future campaigns.
One of Moosend’s best features is marketing automation. This lets businesses set up emails that send automatically—like welcome emails for new subscribers or reminders for abandoned shopping carts. Automation saves time and increases sales by keeping customers engaged without extra effort.
With these tools, Moosend makes email marketing smarter and easier.
But what are its pros and cons? Keep reading this Moosend review to find out!

Pros and Cons of Using Moosend
Like any tool, Moosend has its strengths and weaknesses. In this Moosend review, let’s break them down.
Pros:
- Affordable pricing – One of the most budget-friendly email marketing tools.
- Powerful automation – Saves time with pre-made workflows.
- Web tracking – Helps track user behavior for better targeting.
- High ratings – Scored 90.1% in email tool testing.
Cons:
- No free plan – Only a 30-day free trial.
- Editor glitches – The drag-and-drop tool can be buggy.
Even with a few downsides, this Moosend review shows that it’s a solid choice for email marketing.
Conclusion
After digging into its features, pricing, and automation, this Moosend review shows that Moosend is a great choice for email marketing.
It’s affordable, packed with automation tools, and easy to use, making it perfect for small businesses and e-commerce sites.
While the lack of a free plan is a downside, its 30-day free trial lets you test everything risk-free. If you need a budget-friendly email tool with strong automation, this Moosend review proves it’s worth considering.
Want to try Moosend for yourself? Sign up today! And for more digital marketing insights, check out other posts from Cavo Digital.
No, Moosend does not have a free plan, but it offers a 30-day free trial with full access to all features.
Yes! Moosend is easy to use. Even beginners can create and send professional emails without coding skills.
Moosend stands out for its affordable pricing, advanced automation, and AI-powered e-commerce features.
Moosend is great for small businesses, e-commerce stores, and marketers who want a powerful yet budget-friendly email marketing tool.